Contextuality
Contextuality is absolutely important for SEO. After all, SEO is all about making every webpage on your site as contextual as possible. Contextuality has been an important concept since the inception of search engines, but contextuality analysis algorithms have improved over time. As Google's algorithms continue to evolve and improve, they understand web pages and entire websites better than ever.
You can improve and maximize the contextuality of your page in several ways. Much of this concerns the written content, including the relevant ontological keywords and phrases. However, this does not simply mean adding as many words as possible. It's about the context. When you write about a product, discuss what it is, who it is for, the benefits of the product and the solution it offers. Do not only write about this product, but also about other related topics. Contextuality is not just about words, although using breadcrumbs on your site is another way to improve contextuality for search engine optimization. This allows the crawler or bot to see where you are on the website, which increases contextuality.